AMRITSARI DHABA
Amritsari Dhaba
Project category
Restaurants, Fine Dine, Hospitality
What We Did
Interior Design, Brand Identity, Visual Branding
Indians love their culture in whichever part of the world they are in. Food plays a major role in reminding them of the passion and vibrancy of India. While executing this restaurant project Design TWG has highlighted this connection of the entire space with its Indian roots so the customers can also feel the same.
SCOPE
To retain the vibes from a traditional Indian dhaba but with a modern and quirky touch which would give Amritsari Dhaba a rustic flavour of its ow
CONCEPT
The concept for the design of Amritsari Dhaba was in the name itself. A Dhaba is typically a roadside food stall, specialising in the local cuisine and is commonly found along the highways in India. This was the driving factor for the visual branding identity as well as the restaurant interior design.
Design TWG devised a rustic interior design with bold colours and vibrant Indian elements to give the indoors a lively outdoors feel that is typical of a dhaba.
ELEMENTS OF DESIGN
- Indian Dhaba is the inspiration for the design of the entire space and ambience.
- Indian patterns and textures make the interiors vibrant and the atmosphere inviting
- Use of Indian typography adds to the quirkiness
- A bold colour palette for the space matches the liveliness of the Punjabi nature
- Elements like the witty slogans on the walls which are characteristic of the trucks in India enhance the authentic feel
OUR Clients
