Daal Roti-Branding

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SCOPE:

Daal Roti is a venture of Chef Hitesh Rana, a self-made entrepreneur from Mumbai, India. The design team was mandated to produce interior design and material palette along with the branding and logo for the restaurant in conjunction with its theme. An authentic Indian cuisine restaurant located in Mississauga had to be designed delicately with a texture palette of warm colors.

BRANDING :

  • Curved ceiling element connects the otherwise scattered seating spaces
  • A neutral palette with taupes and browns is used to maintain harmony
  • Artwork by local modern Indian Artists gives cultural identity to the restaurant.
  • The details on the marbles are all based on Indian designs and embroidery.
  • The logo is minimalistic and has a high recall value because it is simple.